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business writing email How To marketing social media Web

Editorial Calendars for All

You launched a blog, a newsletter, or Twitter account. You had some great topic ideas, and you wrote with great gusto for a week. Then…nothing. Work got busy. Sitting down to come up with an idea and writing about it was too daunting. You abandoned it, even though you know it would be a great […]

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branding & corporate identity business writing marketing small business Web

4 Lessons on Writing for Your Business’s Website or Blog

For a business looking to try something new or different on its website, it’s never been easier than right now. Adding streaming video, real-time social media feeds and attractive design effects can be simple. And users have the bandwidth and savvy to handle it when they land on a more complex site. There’s never been […]

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human resources management / entrepreneurship small business

PROBLEM EMPLOYEE – OR GREAT ONE WAITING?

Dealing with performance issues is a critical component of any founder or manager’s job. Since this often involves conflict and difficult emotions, many people put this off. That often means they do not deal with problems until it is too late to effective solve them. Firing and replacing staff is disruptive and expensive at best. […]