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advertising branding & corporate identity content curation Marketing & PR publicity / public relations sales small business smallbusiness Success Stories Technology

Digital Signs Increase Sales! – Volunteer for a Free Trial

Digital Signage Trial Curated Content Design, Management, Delivery: There is no shortage of TV’s, monitors, and digital media presentation devices both available and already installed in public spaces. Curated Content for these, on the other hand, is less successful and often non existent. Independent retailers, service providers and non profit organizations are especially susceptible. Landlords, […]

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advertising branding & corporate identity content curation marketing Marketing & PR small business small business marketing Startups Technology

Digital Signs & Real Products: A Winning Combination?

Inserting a lake, a gym and a hoarse into a display – If marketing guru’s are to be believed, bricks n mortar retailers would be wise to think about how their store designs and related merchandise displays might create an emotional connection between a shopper and the product being sold. It has been suggested that […]

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Blockchain Technology

Blockchain Is in the Future for Small Business

This article was written by Ray Sidney-Smith, facilitator for Alexandria Small Business Development Center’s monthly Business Development Roundtable. You may join us every third Tuesday of the month for different topic-based discussions for Small Business in the City of Alexandria, Virginia. He will also be presenting a workshop on April 17th: “Blockchain for Small Business: What… Read more »

The post Blockchain Is in the Future for Small Business appeared first on Alexandria Small Business Development Center.

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Emergency Preparedness Technology

Small Biz Nightmares: Employees and Security

In the last few years we have seen several news accounts of major data breaches involving big businesses, nonprofit organizations, banking institutions, and even government entities.  While this is a major issue for these organizations, they generally have the expertise and means to fix the issue and ensure that the breach does not continue.  But… Read more »

The post Small Biz Nightmares: Employees and Security appeared first on Alexandria Small Business Development Center.

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cybersecurity Emergency Preparedness manage your business Technology

Cybersecurity for Small Business: It Doesn’t Keep You Up at Night? It Should!

If you want a pleasant Sunday morning read, check out this list of data breaches of major companies, organizations and government agencies. These are entities with IT departments, security professionals monitoring their networks, cybersecurity policies, and a budget to support their cybersecurity efforts. At least one of these data breaches included data about you. And,… Read more »

The post Cybersecurity for Small Business: It Doesn’t Keep You Up at Night? It Should! appeared first on Alexandria Small Business Development Center.

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HR & Employer Issues Technology

SmallBiz Nightmares: Employees and Security Part 2

This blog was written by Patra Frame and was originally posted on her company website, Strategies for Human Resources. If you missed last week’s video blog on this topic, you can check it out here. Recently Elizabeth Chisman Moon of Focus Data Solutions and I did a seminar on this topic for the Alexandria SBDC. Here… Read more »

The post SmallBiz Nightmares: Employees and Security Part 2 appeared first on Alexandria Small Business Development Center.

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Financial General Interest Technology

Census Business Builder: Data for Small Businesses

We know how important good data is for small businesses as they develop their business plans or look to grow their businesses. In the past, it has been challenging to get the information needed from a single source. Now, there’s a new tool available to help small businesses with their research needs. Earlier this month,… Read more »

The post Census Business Builder: Data for Small Businesses appeared first on Alexandria Small Business Development Center.

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How To Marketing & PR Solopreneurs Technology

Marketing on a Shoestring Budget

This week’s post was written by Ray Sidney-Smith of W3Consulting, social media consultant and facilitator of the monthly Roundtable for the Alexandria SBDC.  Most small business owners who I meet say that marketing takes up a large portion of their and their business’ time and attention. And, they’re right! Marketing is a good part of… Read more »

The post Marketing on a Shoestring Budget appeared first on Alexandria Small Business Development Center.