Winning and Keeping Talent When a Giant Comes Calling

Have you heard that Amazon is scouting out locations for a second headquarters outside Seattle? Metropolitan areas across the country have sent their most persuasive and compelling pitches to Jeff Bezos and Co. Now, the lucky finalists, are hosting del…

Have you heard that Amazon is scouting out locations for a second headquarters outside Seattle? Metropolitan areas across the country have sent their most persuasive and compelling pitches to Jeff Bezos and Co. Now, the lucky finalists, are hosting delegations of Amazonians while visions of a booming local economy dance in their heads. Here, in the DMV, we are tuned ...

There’s No Age Limit for Success

Ageism is a real problem in hiring, and yet it doesn’t get as much attention as it deserves. Let’s start with the numbers. A 2017 study, “Age Discrimination and Hiring Older Workers” conducted by David Neumark, Ian Burn, and Patrick Button, was p…

Ageism is a real problem in hiring, and yet it doesn’t get as much attention as it deserves. Let’s start with the numbers. A 2017 study, “Age Discrimination and Hiring Older Workers” conducted by David Neumark, Ian Burn, and Patrick Button, was particularly damning in its findings. Neumark, Burn, and Button discovered that there exists a statistically significant difference in ...

Diversity is a Process, Not a Word

Here’s the scene: a conference room full of hiring managers and HR professionals, all intently listening to a presentation, taking notes, and earnestly nodding. The topic? Fostering diversity in the workplace. Everyone present solemnly agrees that they…

Here’s the scene: a conference room full of hiring managers and HR professionals, all intently listening to a presentation, taking notes, and earnestly nodding. The topic? Fostering diversity in the workplace. Everyone present solemnly agrees that they should, in fact, seek out diverse candidates for open positions. Somebody makes a note to let the talent acquisition team know, and then ...

6 Ways to Network with More Gain, Less Pain

Let’s cut to the chase on this: Networking is daunting. It’s hard to get out there and sell yourself, especially in 30-second bite sized pieces, and when so many others (read: competitors) are doing the same thing. And, when LinkedIn is beckoning so co…

Let’s cut to the chase on this: Networking is daunting. It’s hard to get out there and sell yourself, especially in 30-second bite sized pieces, and when so many others (read: competitors) are doing the same thing. And, when LinkedIn is beckoning so cozily from your couch, it can be all too easy to make “connections” the electronic way. LinkedIn ...

Alexandria SBDC AMPLIFY – A Success!

Do you ever wish that you had the time to work ON your business rather than IN your business?  Eight local entrepreneurs have been doing just that for the last several months, as the initial cohort in the Alexandria SBDC’s AMPLIFY program. The group met for six 90-minute sessions over a three month period that… Read more »

The post Alexandria SBDC AMPLIFY – A Success! appeared first on Alexandria Small Business Development Center.

Do you ever wish that you had the time to work ON your business rather than IN your business?  Eight local entrepreneurs have been doing just that for the last several months, as the initial cohort in the Alexandria SBDC’s AMPLIFY program. The group met for six 90-minute sessions over a three month period that also involved some significant homework assignments. The “graduation certificates” were handed out last week, and all agreed that the program had been worth the time and effort.

AMPLIFY uses worksheet and other tools from Growth Wheel, a 360 degree strategic way of looking at a business that has been adopted by the Virginia SBDC Network. The Alexandria participants were all small businesses that had been around for a few years and were ready to grow. They started by revisiting their Mission statements and determining if they needed to be tweaked or updated since their business had started. In the second session participants reviewed their current brand and typical customer with thought to how both fit into their future vision for their company. In the third session they looked at the trends in their market and their place in their industry. They discussed different ways of following the trends for their industry and the various resources and tools that are available to assist. In the fourth session they worked on solidifying their ideas for growth and discovered the many different ways that a small business can grow.  They brainstormed ideas for growth and considered how each of these ideas would affect the SWOT analysis that they had done for their business. At the fifth session each of the participants presented their plans for how they wanted to grow their business, and received feedback from their peers in the group as well as a few successful entrepreneurs who had been guest speakers at earlier sessions. At the sixth and final session participants worked on a timeline for their growth plan, determining what could be started now, and what steps they still need to take to prepare for future growth.

Participants had several comments at the conclusion of the program. All felt that one of the biggest benefits was in taking the time to actually step away from the daily operation of their business and look at the bigger picture. They expressed interest in the common challenges that they shared, even in very different industries. They enjoyed the Growth Wheel worksheets and tools used in the sessions and are interested in exploring more of them in other aspects of their business.

In all aspects, this first cohort was a success. The Alexandria SBDC credits much of the success to the commitment and dedication of the eight participants who enthusiastically dived in to the exercises and group discussion, cheered each other on, made suggestions and worked together to support all of the businesses in the group, not just their own. Particular thanks go to Amy Shields of Mull Consulting who worked up the structure of the program, chose the worksheets, and was the real catalyst to Alexandria SBDC’s taking on this project. We are glad that she did, and look forward to offering a second cohort in the spring!

 

AMPLIFY Cohort #1, left to right: Marilyn Patterson, Joyous Events; Kathryn Taron, Refresh Yoga Center; Amanda Sozer, SNA International; Kat Zajac, Ascend Cycle; Vivek Sinha, Belleview Medical Partners; Carolyn Alexander, Momease; Eugene Bounds, Bounds Associates; Gresham Harkless, Blue 16 Media

The post Alexandria SBDC AMPLIFY – A Success! appeared first on Alexandria Small Business Development Center.

A Recruiter’s Guide to Thanksgiving

Thanksgiving is truly one of my favorite times of year – time to take space to think about the best parts of our lives. Of course, I’ll be doing that personally, and hope to carry my gratitude forward with me into the rest of the holiday season and the…

Thanksgiving is truly one of my favorite times of year – time to take space to think about the best parts of our lives. Of course, I’ll be doing that personally, and hope to carry my gratitude forward with me into the rest of the holiday season and the New Year. But I’m doing it professionally as well. As a ...

Me and My Arrow: Recruiting in the Digital Age Part 3

Here’s a truth for you: You can’t talk about a 21st-Century recruiting strategy without talking about social media. And you can’t talk about social media recruiting without talking about employer branding. So, let’s talk about it. Social media is an ef…

Here’s a truth for you: You can’t talk about a 21st-Century recruiting strategy without talking about social media. And you can’t talk about social media recruiting without talking about employer branding. So, let’s talk about it. Social media is an effective recruitment tool not just because it can reach vast audiences, but because it highlights the values, goals, achievements and ...

Me and My Arrow: Recruiting in the Digital Age Part 2

If you missed last month’s introduction to my arrow, this fall I’m devoting the blog to helping search teams make savvy decisions about where and when to invest their recruitment dollars in the digital age. We’re diligently following my Return on Investment Arrow – a handy little continuum you can use to map out a hiring strategy that is focused …

If you missed last month’s introduction to my arrow, this fall I’m devoting the blog to helping search teams make savvy decisions about where and when to invest their recruitment dollars in the digital age. We’re diligently following my Return on Investment Arrow – a handy little continuum you can use to map out a hiring strategy that is focused ...