Preventing Your Culture From Going to the Dogs!

Early in my career as a marketer, my best friend, Nancy Bauer and I had a marketing/special events company called Maslow & Pavlov. One day, we flipped a coin for who got what philosopher on their license plate and I lost – Nancy ended up with Maslow and I was “stuck” with Pavlov. I was disappointed because Maslow’s hierarchy of …

Early in my career as a marketer, my best friend, Nancy Bauer and I had a marketing/special events company called Maslow & Pavlov. One day, we flipped a coin for who got what philosopher on their license plate and I lost – Nancy ended up with Maslow and I was “stuck” with Pavlov. I was disappointed because Maslow’s hierarchy of ...