Early in my career as a marketer, my best friend, Nancy Bauer and I had a marketing/special events company called Maslow & Pavlov. One day, we flipped a coin for who got what philosopher on their license plate and I lost – Nancy ended up with Maslow and I was “stuck” with Pavlov. I was disappointed because Maslow’s hierarchy of …
Glassdoor’s annual list of the “25 Best Jobs in America” would lead you to believe that all you need to succeed in business today is a degree in computer science, statistics, accounting, or math. Undoubtedly, the list, heavily dominated by tech and finance careers, will send thousands of anxious students (and their parents) to career counselors seeking ways to add …
The holidays have arrived. What a wonderful time of year! Lately, I have been reflecting on the meaning of the old verse “for everything there is a season.” This oft-quoted saying reminds me that our lives are driven by a constant flow of change. I find that the key to my happiness and the health of my business can best …
Your headshot says a lot about you. Do you look like a confident person? Do you take care in your appearance? Do you seem like a professional? These are all questions that hiring departments may think of or clients may wonder when choosing you. Whether they are looking at your LinkedIn profile or choosing your services based on the quality of your business card it may have more to do with your headshot than you might think.
Stand Tall No one sees confidence in a person that slouches. Stand up tall when having your headshot taken so that your posture is expert. If this is difficult for you, try squaring your hips and lifting your chest. Then imagine a string pulling you up like a balloon lifting you into the air. Nothing says confidence like good posture.
Smile Like You Mean It Some of the best headshots come from your natural radiant smile. Like the kind of smile where you just laughed. So fake it. Laugh and you will find your natural smile comes shines through.
Color Palettes for Your Skin, Hair and Eyes I love power colors for those in leadership roles, or those seeking leadership roles. Reds can come off as very attention grabbing and classic. Oranges however, depending on the skin tone could be very off putting. When choosing your palette look at a variety of options and hold the colors up to your face. To they make you look washed out or on the contrary do they draw attention to your eyes and make them pop? You want to find out what your color palate is first and then create your look from there. Do you look best in vibrant colors or earth tones. If you are uncertain which color palette best suits you, bring a few options to your session and go over them with your photographer.
Simple is Best Again, play up the textures and add in a necklace, some earrings or a nice watch but make sure you are remembering “simple”. You can really over do it with loud patterns like stripes or circular patterns on your shirt or blazer. For those of you that wear makeup, this is a time for the lipstick and mascara. Clean makeup is best as well. Leave the glitter and shimmer at home and opt for matte colors that accentuate your natural look.
High Resolution vs. Web Resolution If you want to print your headshot for promotional purposes make sure you get a release to do so as well as high resolution images. Likewise, if you would like to use your headshot online you will want a web resolution image. Make sure you are clear with your photographer to ensure that you get the images that you want at their best quality for the purposes that you intend them.
Your Photographer Can Make You Lose Weight Instantly Before you get too excited, understand that your photographer is not going to accompany you the the gym or prescribe you a cleanse for days leading up to your session. But, your photographer does know some tricks of the trade that can make you appear more thinned out. For example, say that you have been blessed with not one but two chins, we can remove that for you. And I am not talking post processing so much as when we take your headshot we can manipulate your profile to remove your double chin and overall bring the viewer into the image. A good photographer can photograph you in a way that makes the observer look for a few seconds longer at your headshot.
And sometime those extra seconds, that make you stand at the forefront of all the other applicants, make all the difference.
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This week’s video blog is presented by Patricia Frame of Strategies for Human Resources. Patricia is one of the counselors at the SBDC and specializes in HR and employment. In this clip, she discusses tips and recommendations for finding enough of the right types of people during the hiring process. If you’re interested in more… Read more »
This week’s video blog is presented by Patricia Frame of Strategies for Human Resources. Patricia is one of the counselors at the SBDC and specializes in HR and employment. In this clip, she discusses tips and recommendations for finding enough of the right types of people during the hiring process. If you’re interested in more information about HR and employment issues, visit our HR & Employer Issues page. The Alexandria SBDC also offers monthly HR Counseling sessions with Patricia for businesses located in the City of Alexandria. If you are interested in attending one of these sessions, please contact Gloria Flanagan.