Getting Started with Instagram Small Business Marketing

Find the original archive of the video here: Getting Started with Instagram Small Business Marketing. Learn more about how Instagram Stories works and using it: https://youtu.be/oG8P5MZ9_cI Image dimensions for Instagram profile, posts and ads: http://ift.tt/2vksvNp Some other notes: Instagram format:

Find the original archive of the video here: Getting Started with Instagram Small Business Marketing.

Learn more about how Instagram Stories works and using it: https://youtu.be/oG8P5MZ9_cI
Image dimensions for Instagram profile, posts and ads: http://ift.tt/2vksvNp

Some other notes:
Instagram format:
photos
GIFs
short videos
stories (lasts for 24 hours)

Posting times:
8-9am Eastern best time to post
3-4pm Eastern worst time to post
Mondays and Thursdays are best. Sundays are worst. Caveat: Know they audience.
Post outside of business hours; around 9pm Eastern for videos (34% more engagement)

Follow governments, agencies, government officials, industry associations, industry thought leaders, industry influencers, colleagues, members of your target audience, and major brands that are posting regularly to IG.

Webinar Description:

Instagram, the Facebook-owned photo and video social networking service, was an unlikely winner in the game of Social Media. Limited to only mobile devices, Instagram appealed originally to Millennials. But, it quickly grew and became a tour de force in Social Media, and that’s when Facebook purchased the company. So, how do you get started on Instagram and make an effect on your Small Business’ bottom line? In this Webinar, learn how to champion your brand on Instagram.

What we discussed in this Webinar:
1. Discussed the Instagram culture, demographics, and how to market to your target audience, effectively connecting this channel to your marketing strategy,
2. Walked through how to set up your Instagram account, and
3. Detailed a rock-solid marketing technique for expanding your Small Business audience to convert to sales on your website and email.


These Webinars are hosted by the Virginia Small Business Development Center Network – http://virginiasbdc.org – and presented by Ray Sidney-Smith, Author of “SoLoMo Success” (available on Amazon Kindle and paperback), Digital Marketing Strategist, and Managing Director of W3C Web Services, providing affordable Web, WordPress, email, domain and other related services for Small Business – http://web.w3cinc.com. With the transfer of your business’ domain, WordPress *and* email hosting services, get a complimentary 1-hour Web, Mobile & Social Media marketing strategy session. Email [email protected] for full details and to get started!

eCommerce Basics for Retail Small Business | Web and Beyond

Find the original archive of the video here: https://youtu.be/ct9-zrgffHk. Point of Sale – eCommerce – mCommerce solutions for Small Business Selling online today is seemingly easier than ever! You hear the advertising online and in television ads on how easy

Find the original archive of the video here: https://youtu.be/ct9-zrgffHk.

Point of Sale – eCommerce – mCommerce solutions for Small Business

Selling online today is seemingly easier than ever! You hear the advertising online and in television ads on how easy it is to setup an eCommerce website and sell to your customers 24/7. Then, you go to actually do it and it’s another story. We hear this over and over again when clients have attempted eCommerce without knowing the right steps to get started. In this Web-based presentation, we covered the basics needed to understand what you need to get started in eCommerce, and the tools available to get you there successfully…the first time!

In this Webinar, we will cover:
– Best-practices for planning a Web-connected Point of Sale system;
– Best-practices for planning and implementing an eCommerce or mCommerce solution for your Small Business; and,
– Tools that can help you build out the above effectively for marketing and operational success, and that fits a Small Business budget.


These Webinars are hosted by the Virginia Small Business Development Center Network – http://virginiasbdc.org – and presented by Ray Sidney-Smith, Author of “SoLoMo Success” (available on Amazon Kindle and paperback), Digital Marketing Strategist, and Managing Director of W3C Web Services, providing affordable Web, WordPress, email, domain and other related services for Small Business – http://web.w3cinc.com. With the transfer of your business’ domain, WordPress *and* email hosting services, get a complimentary 1-hour Web, Mobile & Social Media marketing strategy session. Email [email protected] for full details and to get started!

Who should watch?
– Small business owners, entrepreneurs, micropreneurs, and solopreneurs
– Office/sales/customer service managers, marketing directors, executives and professionals
– Administrative/executive assistants and sales/account representatives
– nonprofit executive directors and board members

Webinar: Google Chrome: The Little Browser That Can

Most people don’t realize the importance of vital resources until it’s missing suddenly from their lives. Case in point: you likely don’t contemplate the air you breathe at any given moment, unless you’re deprived of it. Not to be too

Most people don’t realize the importance of vital resources until it’s missing suddenly from their lives. Case in point: you likely don’t contemplate the air you breathe at any given moment, unless you’re deprived of it. Not to be too melodramatic, but that’s kind of what the Web is to most businesses today. It’s a commodity that’s taken for granted and only until you cannot access it do you realize it as sine qua non for running your business in this modern era.

And, of course, we access the Web through Web browsers. You may not think about how different Web browsers really are, again, until they inhibit your ability to get things done. Google had been thinking about this for years and in 2008 released their own little browser that can, Google Chrome. I say “little” because it’s code is compact and therefore very fast, and I said “that can” because it has some many abilities, you just need to ask and it can likely do it. That’s what this Webinar is all about: Google Chrome and using it in your business.

In this Web-based presentation, we cover:

  • why Small Business should be using Google Chrome;
  • the best features and extensions for Chrome for Small business; and,
  • how to implement Google Chrome on your computers/laptops and smartphones.

Resources

The Chromium Projects
What are extensions? – Google Chrome
Google Chrome Terms of Service
Chrome for Work: Chrome for Work
100 Chrome Extensions That You Should Install
20 Best Chrome Browser Extensions You Need To Have
The 13 best Google Chrome hacks – Business Insider
11 Google Chrome Extensions That Will Boost Your Productivity


These Webinars are hosted by the Virginia Small Business Development Center Network – http://virginiasbdc.org – and presented by Ray Sidney-Smith, Managing Director of W3C Web Services, providing affordable Web, WordPress, email, domain and other related services for Small Business – http://web.w3cinc.com. With the transfer of your business’ domain, Web *and* email hosting services, get a complimentary 1-hour Web, Mobile & Social Media strategy session. Email [email protected] to get started!